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Free Webmaster Tools - 7 Things Every Webmaster Needs in Their

January 28th, 2009

Webmaster tools are vital to becoming both efficient and effective in your online efforts. The following are my picks for the top types of webmaster tools:

Tool #1 Link Finders Every webmaster needs this free tool. It will help you find all of the websites that are linking to your page. When you have this information you will know part of the reason why you rank where you do in the search engines and what you need to do about it. This is a great tool to have in your bag and one that will certainly help your online business.

Tool #2 Search Engine Ranking Software If you are a webmaster then you certainly want to know where your website or websites rank with the major search engines. The best way to get this answer is to use search engine ranking software that will provide you with these results. With this information you will be able to make the necessary changes and stay on top of the SEO world.

Tool #3 Keyword Analyzer Making your webpage as strong as possible for search engines and rankings requires you have the right keywords and use them at the right frequency. The best way you can find out your list of keywords is to have your product and website analyzed by free keywords analyzer software. There are many free programs online that will help you with the appropriate keywords and report what the keyword density is for each of your webpages.

Tool #4 Website Tools Maintain your website and perform all the work and changes you need to with free website maintenance tools that you can find online. This is the best way to keep your webpage current and looking professional without spending lots of money.

Tool #5 Meta Tag Manage your Meta tags with online software that will help you create Meta tags that work effectively. A Meta tag creator is very important because some large, popular search engines still give a lot of weight to Meta tags and if you have done a good job with these and used appropriate keywords then your website will benefit. You can easily find many of these online for free!

Tool #6 Multiple Browsers Don't make your website look good just through Interent Explorer. It is important to optimize your webpage design for multiple browers such as Opera and Firebird. Online webmasters can use tools to view their webpages in other browsers. By doing this you will know how different browsers display your website and what you need to do, if anything, to make them better.

Tool #7 Link Checker Make sure all the links on your webstie are valid with a link checker. You do not want to link to bad sites or sites that are no longer in existence, so this is a tool you should utilize on a regular basis. If you have dead links for a long period of time it will not only look bad to your visitors, but search engines may also penalize your site for this.

These tools will help any webmaster improve his site and make it more useful to his visitors.

About the author: Michael Turner shows you exactly how to increase web site traffic in his free 7 part mini-series. Grab it today at http://www.powertraffictactics.com/

Author: Michael Turner

 

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Being a webmaster is a much more important job than most companies would dare admit. Webmasters are responsible for the company web presence on every level, from the website copy to the web and email server administration. Additionally, webmasters are often tasked even more duties that should be considered unrelated responsibilities for the position of webmaster. These extra duties often will include online as well as offline promotion and marketing, search optimization, advertising, application programming, graphic design and/or brand management. The role of the webmaster has grown over the years and webmasters need to grow with the company's expectations or the website will not succeed. For instance, it is easy to get banned from the search engines for not knowing the correct methods to use to optimize a website for a better results ranking from the search engines for any particular search phrase.

This is why Webmastery is here, not just to offer direction and assist webmasters, but to do so masterfully, as you expect of yourself, or as your company expects out of you.
 

Since I am an American and know only American English and SEO methods, I specialize in American Webmastery. Hence the domain name, Webmastery.US.
 

However, please note that often both sides of the coin are presented here. Some webmasters swear by Linux and we offer articles by such authors to give insight to their creativity. Others are die-hard Microsoft software fans and use Windows based servers. Despite the bias, each system has its own advantages, and such articles are reprinted here for their positive contribution to those platforms, not to enforce their bias. It is we that have to make the final analysis.
 

This difference is even more apparent when I am showcasing and promoting white hat SEO (search engine optimization) and a black hat SEO article is published here, which method if followed could get a website banned from the search engines. The reason I allow it a small platform is to showcase its apparent and obvious idiocy in contrast to white hat SEO techniques. And as I cannot edit these articles in order to correct them, I let their illogicality and stupidity stand on their own for a time without any edits. But in case their spaminess is not apparent, I often do not let such articles stand long.
 

 


 

 

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